Instagram content creator 101

Hello there!

Whether you’re looking to expand your storytelling skills to include more visual mediums or just want to get a better sense overall of how to move through this timely transition to hybrid and virtual formats, our new track is designed for you. The built environment at this scale invites us all to create interventions that elevate, connect, heal, and flourish. influencer 101

You might be reading this blog post right now on Instagram, soaking up all the free education reels, and at some moment in time, you’ve wished I want to create content online. You are in the right place.

I was just like you, a person who started with no knowledge, a few followers, a phone, and a dream to put out something tangible, relevant, and a little drama.

Who qualifies as a “content creator”?

It feels a lot like being a one-person band with your own brand, because you create all the content in-house, everything from video to photography to copy to memes, stories, everything. It may be a fashion transition or a funny, relatable reel.

But a big part is more than just going viral daily or looking pretty.

You need to be consistent in what you do. Use your imagination and be as creative as possible to tell your story. Be real and speak the facts.

Is this an actual career?

Many people will say no, this isn’t a full-time career, and it cannot give you as much as any job would. But I say, yes, it is, and I will state the reasons why it is sometimes better than a full-time job-

You learn fundamental skills by applying them practically here

Writing captions improves your communication. Designing posts boosts creativity. Talking to a camera is all about confidence

Build a personal brand

Finding the right frequency of posting that works with your schedule and capabilities will help you be recognized as that unique voice that people want to listen to. This is personal branding, or how your presence is affected online.

Making a profit

We have these brand collaborations, or you could sell your own merchandise, create your own courses, become an affiliate marketer, and do many other things. There are endless opportunities, provided that you learn how to make the most of them.

Work at your own pace for quite some time

You do have control over who you collaborate with and how extensively you decide to collaborate. You’ll have lots of flexibility to make your own choices. As terrible as it sounds at first, the reality is that it’s less stressful than a nine-to-five job.

So, how do you get going?

  1. Establish your overall theme right from the start.
  2. Avoid chasing trends and leaning too hard into the new thing; instead, lean into where your energy is.
  3. You don’t need a team or a DSLR. Your smartphone and natural daylight are plenty.
  4. Post regularly. Even just once or twice a week is amazing in the long run.

That’s ultimately why I got into content creation—to create change, empower and uplift others, and educate in the process. I was so enamored with the idea of folks employing creativity to create something from absolutely nothing. And now it has turned into a space where I surprise them, make them think twice, and evoke an emotion.

So if you’re reading this and you happen to be one of those people who’ve been hoping for a “sign” that it’s time to begin your creator journey, this is it!!

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